Reaching Souls International 
The information on this page was last updated 12/13/2023. If you see errors or omissions, please email: [email protected]
Summary
The urgency of the Gospel message is clear throughout Scripture. But, in today's world, there are many who have yet to hear it, let alone put their faith in it. We believe that shouldn't be the case. We believe nobody is more effective or efficient in reaching a people group for Christ than its own members.
We strategically support more than 2000 local church leaders with an unquenchable passion for evangelism, who already understand not only the language but also the cultural and spiritual context of their communities. By partnering with them in this way, we are able to be more efficient in spreading the Gospel, intentional discipleship, and investing in the next generation of evangelists.
Through ongoing training, financial support and accountability, we come alongside evangelists already relationally connected to the people around them with the resources they need to maximize their mission and expand the body of Christ around the world.
Contact information
Mailing address:
Reaching Souls International
12625 S. Portland Ave
Oklahoma City, OK 73170
Website: reachingsouls.org
Phone: (405) 917-7000
Email: [email protected]
Organization details
EIN: 731019628
CEO/President: Dustin K. Manis
Chairman: Robert D. Gourley, M.D.
Board size: 10
Founder: Jimmy Hodges
Ruling year: 1977
Tax deductible: Yes
Fiscal year end: 06/30
Member of ECFA: Yes
Member of ECFA since: 1994
Purpose
We believe that partnering with local leaders who are relationally connected to their communities is not only the most effective way to share the Gospel but also the most affordable. This method is strategic evangelism. Our National Missionaries are equipped with the local language and the cultural and spiritual context of their communities, which provide strong foundations for evangelism to take root and discipleship to occur naturally.
Mission statement
Reaching Souls International exists to reach the maximum number of people for Christ in the least amount of time in the most efficient way.
Statement of faith
We believe the Bible to be the only inspired, infallible, and authoritative Word of God.
We believe that there is one God, eternally existent in three persons: Father, Son, and Holy Spirit.
We believe in the deity and humanity of Jesus Christ, in His virgin birth, in His sinless life, in His miracles, in His victorious and atoning death through His shed blood, in His bodily resurrection, in His ascension to the right hand of the Father, in His present rule as Head of the Church, and in His personal return in power and glory.
We believe that all people everywhere are lost and face the judgment of God, that Jesus Christ is the only way of salvation, and that, for the salvation of lost and sinful people by God's grace, belief by faith in Jesus Christ as Lord and Savior results in regeneration by the Holy Spirit and salvation as a gift from God.
We believe in the present ministry of the Holy Spirit, by whose indwelling the Christian is enabled to live a godly life.
We believe in the resurrection of both the saved and the lost, that they are saved unto the resurrection of life, and they that are lost unto the resurrection of damnation.
We believe in the spiritual unity of believers in our Lord Jesus Christ, with equality across racial, gender, and class differences.
Donor confidence score
Transparency grade
A
To understand our transparency grade, click here.
Financial efficiency ratings
Sector: Foreign Missions
| Category | Rating | Overall rank | Sector rank |
| Overall efficiency rating | | 872 of 1123 | 93 of 123 |
| Fund acquisition rating | | 571 of 1124 | 66 of 123 |
| Resource allocation rating | | 704 of 1124 | 71 of 123 |
| Asset utilization rating | | 968 of 1123 | 100 of 123 |
Financial ratios
| Funding ratios | Sector median | 2024 | 2023 | 2022 | 2021 | 2020 |
Return on fundraising efforts Return on fundraising efforts = Fundraising expense / Total contributions | 5% | 5% | 13% | 13% | 11% | 20% |
Fundraising cost ratio Fundraising cost ratio = Fundraising expense / Total revenue | 5% | 5% | 13% | 13% | 11% | 19% |
Contributions reliance Contributions reliance = Total contributions / Total revenue | 98% | 99% | 98% | 99% | 99% | 96% |
Fundraising expense ratio Fundraising expense ratio = Fundraising expense / Total expenses | 5% | 7% | 10% | 15% | 14% | 13% |
Other revenue reliance Other revenue reliance = Total other revenue / Total revenue | 2% | 1% | 2% | 1% | 1% | 4% |
| Operating ratios | Sector median | 2024 | 2023 | 2022 | 2021 | 2020 |
Program expense ratio Program expense ratio = Program services / Total expenses | 85% | 83% | 82% | 76% | 78% | 80% |
Spending ratio Spending ratio = Total expenses / Total revenue | 99% | 76% | 135% | 83% | 75% | 145% |
Program output ratio Program output ratio = Program services / Total revenue | 85% | 63% | 111% | 63% | 58% | 116% |
Savings ratio Savings ratio = Surplus (deficit) / Total revenue | 1% | 24% | -35% | 17% | 25% | -45% |
Reserve accumulation rate Reserve accumulation rate = Surplus (deficit) / Net assets | 2% | 21% | -22% | 12% | 17% | -21% |
General and admin ratio General and admin ratio = Management and general expense / Total expenses | 9% | 10% | 8% | 9% | 8% | 6% |
| Investing ratios | Sector median | 2024 | 2023 | 2022 | 2021 | 2020 |
Total asset turnover Total asset turnover = Total expenses / Total assets | 1.38 | 0.65 | 0.83 | 0.56 | 0.49 | 0.65 |
Degree of long-term investment Degree of long-term investment = Total assets / Total current assets | 1.30 | 1.61 | 1.86 | 1.67 | 1.88 | 2.51 |
Current asset turnover Current asset turnover = Total expenses / Total current assets | 2.28 | 1.04 | 1.54 | 0.93 | 0.93 | 1.63 |
| Liquidity ratios | Sector median | 2024 | 2023 | 2022 | 2021 | 2020 |
Current ratio Current ratio = Total current assets / Total current liabilities | 18.96 | 107.35 | 49.51 | 65.37 | 90.94 | 150.33 |
Current liabilities ratio Current liabilities ratio = Total current liabilities / Total current assets | 0.05 | 0.01 | 0.02 | 0.02 | 0.01 | 0.01 |
Liquid reserve level Liquid reserve level = (Total current assets - Total current liabilities) / (Total expenses / 12) | 5.07 | 11.42 | 7.62 | 12.73 | 12.82 | 7.30 |
| Solvency ratios | Sector median | 2024 | 2023 | 2022 | 2021 | 2020 |
Liabilities ratio Liabilities ratio = Total liabilities / Total assets | 7% | 2% | 3% | 2% | 2% | 2% |
Debt ratio Debt ratio = Debt / Total assets | 0% | 0% | 0% | 0% | 0% | 0% |
Reserve coverage ratio Reserve coverage ratio = Net assets / Total expenses | 62% | 151% | 117% | 176% | 199% | 150% |
Financials
| Balance sheet | |||||
| Assets | 2024 | 2023 | 2022 | 2021 | 2020 |
| Cash | $6,325,523 | $4,317,551 | $5,133,015 | $4,575,732 | $2,700,028 |
| Receivables, inventories, prepaids | $443,196 | $280,256 | $1,058,665 | $266,449 | $278,928 |
| Short-term investments | $0 | $0 | $0 | $0 | $0 |
| Other current assets | $0 | $0 | $0 | $0 | $0 |
| Total current assets | $6,768,719 | $4,597,807 | $6,191,680 | $4,842,181 | $2,978,956 |
| Long-term investments | $0 | $0 | $0 | $0 | $0 |
| Fixed assets | $805,809 | $600,940 | $645,757 | $673,129 | $758,453 |
| Other long-term assets | $3,301,938 | $3,373,489 | $3,477,245 | $3,580,861 | $3,735,597 |
| Total long-term assets | $4,107,747 | $3,974,429 | $4,123,002 | $4,253,990 | $4,494,050 |
| Total assets | $10,876,466 | $8,572,236 | $10,314,682 | $9,096,171 | $7,473,006 |
| Liabilities | 2024 | 2023 | 2022 | 2021 | 2020 |
| Payables and accrued expenses | $63,054 | $92,863 | $94,713 | $53,248 | $19,816 |
| Other current liabilities | $0 | $0 | $0 | $0 | $0 |
| Total current liabilities | $63,054 | $92,863 | $94,713 | $53,248 | $19,816 |
| Debt | $0 | $0 | $0 | $0 | $0 |
| Due to (from) affiliates | $0 | $0 | $0 | $0 | $0 |
| Other long-term liabilities | $168,870 | $161,864 | $126,101 | $105,515 | $151,794 |
| Total long-term liabilities | $168,870 | $161,864 | $126,101 | $105,515 | $151,794 |
| Total liabilities | $231,924 | $254,727 | $220,814 | $158,763 | $171,610 |
| Net assets | 2024 | 2023 | 2022 | 2021 | 2020 |
| Without donor restrictions | $10,437,473 | $8,103,867 | $9,687,146 | $7,199,977 | $5,858,809 |
| With donor restrictions | $207,069 | $213,642 | $406,722 | $1,737,431 | $1,442,587 |
| Net assets | $10,644,542 | $8,317,509 | $10,093,868 | $8,937,408 | $7,301,396 |
| Revenues and expenses | |||||
| Revenue | 2024 | 2023 | 2022 | 2021 | 2020 |
| Total contributions | $9,172,933 | $5,156,703 | $6,861,951 | $5,935,660 | $3,222,618 |
| Program service revenue | $0 | $0 | $0 | $0 | $0 |
| Membership dues | $0 | $0 | $0 | $0 | $0 |
| Investment income | $123,232 | $84,703 | $51,016 | $79,150 | $137,738 |
| Other revenue | $0 | $0 | $0 | $0 | $0 |
| Total other revenue | $123,232 | $84,703 | $51,016 | $79,150 | $137,738 |
| Total revenue | $9,296,165 | $5,241,406 | $6,912,967 | $6,014,810 | $3,360,356 |
| Expenses | 2024 | 2023 | 2022 | 2021 | 2020 |
| Program services | $5,821,734 | $5,840,624 | $4,364,588 | $3,484,515 | $3,912,306 |
| Management and general | $721,188 | $573,874 | $505,189 | $359,427 | $296,706 |
| Fundraising | $502,453 | $680,407 | $876,902 | $640,329 | $654,512 |
| Total expenses | $7,045,375 | $7,094,905 | $5,746,679 | $4,484,271 | $4,863,524 |
| Change in net assets | 2024 | 2023 | 2022 | 2021 | 2020 |
| Surplus (deficit) | $2,250,790 | ($1,853,499) | $1,166,288 | $1,530,539 | ($1,503,168) |
| Other changes in net assets | $0 | $0 | $0 | $0 | $0 |
| Total change in net assets | $2,250,790 | ($1,853,499) | $1,166,288 | $1,530,539 | ($1,503,168) |
Compensation
| Name | Title | Compensation |
| Dustin Manis | Chief Executive Officer President | $398,893 |
| Robin Palesano | Secretary CFO | $242,991 |
| Odus Compton | Chief Operating Officer | $233,100 |
| Marcus Wilson | Assistant Vp-Development | $150,509 |
| Leah Scoles | Assistant To President CEO | $142,619 |
| Marketta Lemmon | VP of Accounting Finance | $141,658 |
| Craig Crimmins | HR Manager | $120,379 |
| Sean Conrad | Missions Associate Director | $118,751 |
| Joshua Midgley | Director of Marketing Comm. | $110,225 |
| French McLemore | Regional Missions Director | $106,684 |
| Ben Manis | President Emeritus | $64,167 |
Compensation data as of: 6/30/2024
Response from ministry
No response has been provided by this ministry.
The information below was provided to MinistryWatch by the ministry itself. It was last updated 12/13/2023. To update the information below, please email: [email protected]
History
Reaching Souls International began as an answer to the prayer our founder, Jimmy Hodges, prayed over many years: that the Lord would reveal to him the most fruitful ministry strategy to reach souls for Christ. The Lord answered that prayer when Jimmy applied Paul's instructions in 2 Timothy 2:2 to communities where we could come alongside local church leaders, who are already doing their best to reach their own people for Christ. From the very beginning, this winning strategy was the blueprint for Reaching Souls.
Program accomplishments
58,730 churches planted
2,351 national missionaries
102.7 million salvation decisions