XO Marriage
The information on this page was last updated 5/2/2023. If you see errors or omissions, please email: [email protected]
Summary
Our world-class speakers offer leading marriage advice to equip couples with the necessary tools for a successful marriage. We believe that every marriage can thrive.
Contact information
Mailing address:
XO Marriage
115 Grand Ave #213
Southlake, TX 76092
Website: xomarriage.com
Phone: 800-380-6330
Email: [email protected]
Organization details
EIN: 752530931
CEO/President: Brent Evans
Chairman: Jimmy Evans
Board size: 0
Founder: Jimmy Evans
Ruling year: 1995
Tax deductible: Yes
Fiscal year end: 12/31
Member of ECFA: No
Member of ECFA since:
Purpose
Our Vision:
1. Reach the Masses and educate them about marriage according to a biblical design.
2. Resource the Churches and equip them to teach and minister on marriage.
3. Reverse the Crises being created to high-risk and high-impact groups.
Mission statement
XO Marriage exists to help couples have a healthy and strong marriage. We do this by hosting conferences, creating resources, and offering encouraging digital content.
Statement of faith
Donor confidence score
Transparency grade
F
To understand our transparency grade, click here.
Financial efficiency ratings
Sector: Christian Growth
This ministry has not been rated.
Financial ratios
| Funding ratios | Sector median | 2019 | 2018 | 2017 | 2016 | 2015 |
Return on fundraising efforts Return on fundraising efforts = Fundraising expense / Total contributions | 7% | 5% | 9% | 8% | 8% | 12% |
Fundraising cost ratio Fundraising cost ratio = Fundraising expense / Total revenue | 4% | 3% | 9% | 7% | 7% | 9% |
Contributions reliance Contributions reliance = Total contributions / Total revenue | 82% | 63% | 101% | 94% | 80% | 77% |
Fundraising expense ratio Fundraising expense ratio = Fundraising expense / Total expenses | 5% | 6% | 9% | 7% | 8% | 12% |
Other revenue reliance Other revenue reliance = Total other revenue / Total revenue | 18% | 37% | -1% | 6% | 20% | 23% |
| Operating ratios | Sector median | 2019 | 2018 | 2017 | 2016 | 2015 |
Program expense ratio Program expense ratio = Program services / Total expenses | 82% | 61% | 51% | 64% | 48% | 41% |
Spending ratio Spending ratio = Total expenses / Total revenue | 94% | 62% | 101% | 106% | 85% | 75% |
Program output ratio Program output ratio = Program services / Total revenue | 77% | 37% | 52% | 68% | 41% | 31% |
Savings ratio Savings ratio = Surplus (deficit) / Total revenue | 6% | 38% | -1% | -6% | 15% | 25% |
Reserve accumulation rate Reserve accumulation rate = Surplus (deficit) / Net assets | 8% | 68% | -4% | -21% | 57% | 211% |
General and admin ratio General and admin ratio = Management and general expense / Total expenses | 12% | 34% | 40% | 29% | 44% | 47% |
| Investing ratios | Sector median | 2019 | 2018 | 2017 | 2016 | 2015 |
Total asset turnover Total asset turnover = Total expenses / Total assets | 1.01 | 0.86 | 1.87 | 2.09 | 1.96 | 2.93 |
Degree of long-term investment Degree of long-term investment = Total assets / Total current assets | 1.34 | 1.68 | 8.60 | 12.35 | 5.08 | 1.14 |
Current asset turnover Current asset turnover = Total expenses / Total current assets | 1.34 | 1.45 | 16.13 | 25.85 | 9.93 | 3.32 |
| Liquidity ratios | Sector median | 2019 | 2018 | 2017 | 2016 | 2015 |
Current ratio Current ratio = Total current assets / Total current liabilities | 9.25 | 4.61 | 0.51 | 0.59 | 0.93 | 5.27 |
Current liabilities ratio Current liabilities ratio = Total current liabilities / Total current assets | 0.10 | 0.22 | 1.95 | 1.69 | 1.08 | 0.19 |
Liquid reserve level Liquid reserve level = (Total current assets - Total current liabilities) / (Total expenses / 12) | 8.32 | 6.49 | -0.71 | -0.32 | -0.09 | 2.92 |
| Solvency ratios | Sector median | 2019 | 2018 | 2017 | 2016 | 2015 |
Liabilities ratio Liabilities ratio = Total liabilities / Total assets | 11% | 21% | 44% | 41% | 39% | 53% |
Debt ratio Debt ratio = Debt / Total assets | 0% | 0% | 6% | 12% | 4% | 36% |
Reserve coverage ratio Reserve coverage ratio = Net assets / Total expenses | 96% | 92% | 30% | 28% | 31% | 16% |
Financials
| Balance sheet | |||||
| Assets | 2019 | 2018 | 2017 | 2016 | 2015 |
| Cash | $3,978,302 | $33,028 | $95,417 | $474,516 | $1,568,869 |
| Receivables, inventories, prepaids | $191,058 | $338,190 | $159,809 | $249,911 | $201,659 |
| Short-term investments | $0 | $0 | $0 | $0 | $0 |
| Other current assets | $0 | $0 | $0 | $0 | $0 |
| Total current assets | $4,169,360 | $371,218 | $255,226 | $724,427 | $1,770,528 |
| Long-term investments | $14,254 | $0 | $0 | $0 | $0 |
| Fixed assets | $2,822,933 | $2,823,104 | $2,897,102 | $2,907,593 | $227,194 |
| Other long-term assets | $0 | $0 | $0 | $45,123 | $11,943 |
| Total long-term assets | $2,837,187 | $2,823,104 | $2,897,102 | $2,952,716 | $239,137 |
| Total assets | $7,006,547 | $3,194,322 | $3,152,328 | $3,677,143 | $2,009,665 |
| Liabilities | 2019 | 2018 | 2017 | 2016 | 2015 |
| Payables and accrued expenses | $601,282 | $393,691 | $259,975 | $627,360 | $201,592 |
| Other current liabilities | $304,027 | $331,356 | $172,345 | $152,739 | $134,584 |
| Total current liabilities | $905,309 | $725,047 | $432,320 | $780,099 | $336,176 |
| Debt | $18,804 | $191,395 | $366,141 | $156,769 | $726,438 |
| Due to (from) affiliates | $0 | $0 | $0 | $0 | $0 |
| Other long-term liabilities | $553,798 | $491,256 | $491,256 | $491,256 | $0 |
| Total long-term liabilities | $572,602 | $682,651 | $857,397 | $648,025 | $726,438 |
| Total liabilities | $1,477,911 | $1,407,698 | $1,289,717 | $1,428,124 | $1,062,614 |
| Net assets | 2019 | 2018 | 2017 | 2016 | 2015 |
| Without donor restrictions | $5,528,636 | $1,786,624 | $1,862,611 | $2,249,019 | $947,051 |
| With donor restrictions | $0 | $0 | $0 | $0 | $0 |
| Net assets | $5,528,636 | $1,786,624 | $1,862,611 | $2,249,019 | $947,051 |
| Revenues and expenses | |||||
| Revenue | 2019 | 2018 | 2017 | 2016 | 2015 |
| Total contributions | $6,198,199 | $5,957,254 | $5,820,668 | $6,751,931 | $6,041,571 |
| Program service revenue | $2,924,007 | $0 | $0 | $0 | $0 |
| Membership dues | $0 | $0 | $0 | $0 | $0 |
| Investment income | $5,874 | ($173) | $887 | $4,168 | $5,482 |
| Other revenue | $671,427 | ($44,281) | $389,361 | $1,717,542 | $1,837,280 |
| Total other revenue | $3,601,308 | ($44,454) | $390,248 | $1,721,710 | $1,842,762 |
| Total revenue | $9,799,507 | $5,912,800 | $6,210,916 | $8,473,641 | $7,884,333 |
| Expenses | 2019 | 2018 | 2017 | 2016 | 2015 |
| Program services | $3,662,020 | $3,080,707 | $4,216,838 | $3,469,973 | $2,436,618 |
| Management and general | $2,038,276 | $2,385,004 | $1,915,650 | $3,152,031 | $2,743,554 |
| Fundraising | $334,151 | $523,075 | $464,835 | $570,832 | $705,342 |
| Total expenses | $6,034,447 | $5,988,786 | $6,597,323 | $7,192,836 | $5,885,514 |
| Change in net assets | 2019 | 2018 | 2017 | 2016 | 2015 |
| Surplus (deficit) | $3,765,060 | ($75,986) | ($386,407) | $1,280,805 | $1,998,819 |
| Other changes in net assets | $0 | $0 | $0 | $0 | $0 |
| Total change in net assets | $3,765,060 | ($75,986) | ($386,407) | $1,280,805 | $1,998,819 |
Compensation
| Name | Title | Compensation |
| Jimmy Evans | CEO | $228,996 |
| Brent Evans | President | $180,000 |
| Karen Evans | Director | $36,000 |
Compensation data as of: 12/31/2019
Response from ministry
No response has been provided by this ministry.
The information below was provided to MinistryWatch by the ministry itself. It was last updated 5/2/2023. To update the information below, please email: [email protected]
History
1993: Our Founder and President, Jimmy Evans, receives three dreams, at 3 AM from the Lord, with a vision for a marriage ministry.
1994: MarriageToday is founded by Jimmy and Karen and the television show and ministry go by the name Marriage and Family Magazine.
1999: Marriage and Family Magazine changes to Family and Marriage Today or FAM Today for short.
2005: Family and Marriage Today changes to MarriageToday and our CEO, Brent Evans joins the team.
2018: Dave and Ashley Willis join the XO Marriage team full time.
2019: We begin a capital campaign for the XO Marriage Center, a world class marriage building.
2020: The ministry of MarriageToday is rebranded to XO Marriage, and MarriageToday continues as the name for Jimmy and Karen's television program and podcast.
The XO Latino outreach program launches.
2022: We broke ground for construction of our new home, the XO Marriage Center.