Reflejo 

The information on this page was last updated 4/30/2026. If you see errors or omissions, please email: [email protected]
Summary
Reflejo is a group of Latin-American missionaries called to be forerunners to gospel movements among the unreached.
Contact information
Mailing address:
Reflejo
P.O. Box 5
Thiensville, WI 53092
Website: www.reflejo.org
Phone: (305) 803-8283
Email: [email protected]
Organization details
EIN: 884306142
CEO/President: Dave Adamson
Chairman: Cindy Cunningham
Board size: 7
Founder: Dave Matthews
Ruling year: 2023
Tax deductible: Yes
Fiscal year end: 12/31
Member of ECFA: Yes
Member of ECFA since: 2025
Purpose
A core function of our vision is to see the Latin American church mobilized towards the unreached. We do this by empowering lay leaders to become advocates for prayer, volunteering, giving, and going, through various ministries such as RAP, LATE and NubeDoce.
Mission statement
We evaluate, train, and send long-term missionaries and teams to live incarnationally among the unreached, walking alongside them as they strive to create, sustain, and multiply gospel movements.
Statement of faith
God exists and has revealed Himself to humanity. The Bible is a special expression of this revelation. This revelation also finds its ultimate expression in the incarnation of Jesus Christ. God is spirit and eternally exists in three persons, Father, Son, and Holy Spirit, indivisible and of one substance.
The Bible, all the books of the Old and New Testament, is Holy Scripture, the inspired Word of God, infallible and inerrant in the original writings. It is fully authoritative and our only absolutely trustworthy guide for faith and life.
We believe that human beings were created in the image of God; that men and women sinned, and thereby incurred, not only physical death, but also that Spiritual death which is separation from God; and that all human beings are born with a sinful nature.
Jesus Christ is Lord of heaven and earth, preexistent with the Father, God of very God. He is the eternal Word become flesh, conceived by the Holy Spirit, born of the Virgin Mary. He was crucified, suffered, bled and died. He was buried and three days later rose from the grave victorious over death and the powers of darkness. He ascended to the right hand of God the Father where He is glorified as Lord of all. He is the only mediator between God and human beings. He is the God-given atonement for the sins of the world and there is salvation in Him and Him alone.
The Holy Spirit convinces men and women of sin, effectually calls them, and is the divine agent by whom they are born into the Kingdom of God. He indwells, enlightens, and empowers believers to live in union with Christ.
Human beings are accountable for their response to the forgiveness, pardon and reconciliation offered them in the Lord Jesus Christ. When an individual trusts in Him, the person is justified by God and adopted into His family. Failure to believe in Him results in eternal separation from God.
God's will for believers is for them to exhibit transformed lives evidenced by purity, holiness, and growth in Christ-like character. He desires that they each participate, according to their spiritual gifts, in the task of effectively sharing the gospel message of salvation with those, near and far, who have yet to believe in Jesus.
The Church consists of all those who have trusted the Lord Jesus Christ. The primary purpose of the Church is to worship God and glorify Him by building up believers and effectively reaching the world with the gospel of Christ.
Jesus Christ will return, raise the dead, judge all men and women, and establish his glorious Kingdom.
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Donor confidence score

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To understand our donor confidence score, click here.
Transparency grade
A
To understand our transparency grade, click here.
Financial efficiency ratings
Sector: Foreign Missions
| Category | Rating | Overall rank | Sector rank |
| Overall efficiency rating | ![]() ![]() | 933 of 1412 | 76 of 126 |
| Fund acquisition rating | ![]() ![]() ![]() ![]() ![]() | 140 of 1412 | 12 of 126 |
| Resource allocation rating | ![]() | 1221 of 1412 | 112 of 126 |
| Asset utilization rating | ![]() ![]() | 1144 of 1413 | 92 of 126 |
To understand our financial efficiency ratings, click here.
Financial ratios
| Funding ratios | Sector median | 2024 |
Return on fundraising efforts Return on fundraising efforts = Fundraising expense / Total contributions | 5% | 0% |
Fundraising cost ratio Fundraising cost ratio = Fundraising expense / Total revenue | 5% | 0% |
Contributions reliance Contributions reliance = Total contributions / Total revenue | 98% | 100% |
Fundraising expense ratio Fundraising expense ratio = Fundraising expense / Total expenses | 5% | 0% |
Other revenue reliance Other revenue reliance = Total other revenue / Total revenue | 2% | 0% |
| Operating ratios | Sector median | 2024 |
Program expense ratio Program expense ratio = Program services / Total expenses | 85% | 52% |
Spending ratio Spending ratio = Total expenses / Total revenue | 99% | 31% |
Program output ratio Program output ratio = Program services / Total revenue | 83% | 16% |
Savings ratio Savings ratio = Surplus (deficit) / Total revenue | 1% | 69% |
Reserve accumulation rate Reserve accumulation rate = Surplus (deficit) / Net assets | 3% | 99% |
General and admin ratio General and admin ratio = Management and general expense / Total expenses | 9% | 47% |
| Investing ratios | Sector median | 2024 |
Total asset turnover Total asset turnover = Total expenses / Total assets | 1.52 | 0.43 |
Degree of long-term investment Degree of long-term investment = Total assets / Total current assets | 1.14 | 1.00 |
Current asset turnover Current asset turnover = Total expenses / Total current assets | 2.30 | 0.43 |
| Liquidity ratios | Sector median | 2024 |
Current ratio Current ratio = Total current assets / Total current liabilities | 23.45 | 31.52 |
Current liabilities ratio Current liabilities ratio = Total current liabilities / Total current assets | 0.03 | 0.03 |
Liquid reserve level Liquid reserve level = (Total current assets - Total current liabilities) / (Total expenses / 12) | 5.02 | 26.96 |
| Solvency ratios | Sector median | 2024 |
Liabilities ratio Liabilities ratio = Total liabilities / Total assets | 4% | 3% |
Debt ratio Debt ratio = Debt / Total assets | 0% | 0% |
Reserve coverage ratio Reserve coverage ratio = Net assets / Total expenses | 60% | 225% |
Financials
| Balance sheet | |
| Assets | 2024 |
| Cash | $159,680 |
| Receivables, inventories, prepaids | $0 |
| Short-term investments | $0 |
| Other current assets | $0 |
| Total current assets | $159,680 |
| Long-term investments | $0 |
| Fixed assets | $0 |
| Other long-term assets | $0 |
| Total long-term assets | $0 |
| Total assets | $159,680 |
| Liabilities | 2024 |
| Payables and accrued expenses | $5,066 |
| Other current liabilities | $0 |
| Total current liabilities | $5,066 |
| Debt | $0 |
| Due to (from) affiliates | $0 |
| Other long-term liabilities | $0 |
| Total long-term liabilities | $0 |
| Total liabilities | $5,066 |
| Net assets | 2024 |
| Without donor restrictions | $0 |
| With donor restrictions | $0 |
| Net assets | $154,614 |
| Revenues and expenses | |
| Revenue | 2024 |
| Total contributions | $222,365 |
| Program service revenue | $0 |
| Membership dues | $0 |
| Investment income | $8 |
| Other revenue | $103 |
| Total other revenue | $111 |
| Total revenue | $222,476 |
| Expenses | 2024 |
| Program services | $35,936 |
| Management and general | $32,564 |
| Fundraising | $331 |
| Total expenses | $68,831 |
| Change in net assets | 2024 |
| Surplus (deficit) | $153,645 |
| Other changes in net assets | $0 |
| Total change in net assets | $153,645 |
Compensation
| Name | Title | Compensation |
| David Adamson President | 756 Ackerly Dr., Independence, Ky 41051 | $20,660 |
Compensation data as of: 12/31/2024
Response from ministry
No response has been provided by this ministry.
The information below was provided to MinistryWatch by the ministry itself. It was last updated 4/30/2026. To update the information below, please email: [email protected]
History
Since 2017, a Latin American prayer network called RAP (or Pashtun Adoption Network in Spanish), has been galvanizing Latin American churches to pray and become involved in reaching Pashtuns. Through prayer, God raised several Latin American candidates to inquire how they may reach Pashtuns in Afghanistan and Pakistan, but could not find a suitable Latino missions organization working in the region.
In 2020, Reflejo's founder, Dave Matthews, alongside his wife, Sarah, felt the call from God to start Reflejo, a Latin American missions agency led by Latinos, sending Latinos to catalyze Gospel Movements among the unreached.
Reflejo is the Spanish word for 'reflection,' which reminds us that our role is to reflect Christ and His Word instead of our own culture or expectations. We also remember that not long ago, Latin America was just as unreached. Since the unreached are a reflection of our past, we expect God can bring drastic gospel transformation in just a short time.
Despite a global pandemic and major unrest in Central Asia, in 2022, Reflejo sent their first missionary to Central Asia.
Program accomplishments
33 Reflejo staff
189 Reflejo volunteers
19 countries we're in
9,520 total prayer hours
392 churches missionally engaged
5,900 people exploring discovery groups
521 new believers
